by Christopher Yonker

From my experience, one of the top self-proclaimed weaknesses of entrepreneurs and business leaders today is that of being a “push over.”

They find it difficult to confront their employees and hold them accountable. Oftentimes, issues build and stockpile until finally, the last straw is broken.

Frequently, the challenge is that your top performing employees are negatively affected by a lack of accountability. From interviews, I have found that since most business leaders want to be liked by their employees, they focus on trying not to be too “pushy” or “bossy.” Herein lies the issue. You cannot be one thing while focusing on trying not to be something else. The solution is to clearly define the type of leader you would like to be, and then to develop yourself to become that person.

Here are 3 things to consider to raise your game as a business leader.

  1. Manage By Metrics: First and foremost, you must build an environment that uses proven analytics and measures performance based on driving these numbers. You are not doing your company’s bottom-line any favors by trying to be your employee’s best friend. Whether you are buddies or not, your employee just needs to respect you, they do not need to be your wing man at the bar on Thursday nights.
  2. Build a High Trust Environment: Secondly, build a high trust environment by being a person that does what they say. Having integrity is the number one attribute of powerful leaders. When you make a commitment to your people on an action, you need to follow-through and do it. If you are making commitments and not following through 100 percent of the time, you send mixed signals to your people. In addition, if you ask someone else to own an action and they fall short, you need to call them on it. Find out why they missed the deadline and be firm on your recommendations, while exercising compassion.
  3. Understand What Motivates Your Employees: You need to understand what motivates and drives each of your people. Poor leaders try to motivate the same way they are motivated. Unfortunately, this works only a fraction of the time. Determine the personality type and motivation ‘style’ of each person in your organization. Half of the general population is “Carrot Motivated.” These types of people are looking to move forward towards a goal. When communicating with these people talk about things they want to obtain. The other half of the population is “Stick Motivated.” These people will do something to avoid a consequence. Example “I don’t want to go broke”. When talking with these people, explain how an action you want them to take will help them avoid a consequence. Understand that this is not an excuse to start to threaten your staff.

Many entrepreneurs and business leaders think that leadership and influencing others is an art. The reason for this, is that they have not found ways to replicate success in managing behavior from employees to drive specific results.

Here at the Executive Strategy Group, we have modeled leaders that are able to create impactful results. We have taken the formulation of those successful environments and we have built a system to share these strategies with others so they too can achieve the same, or better, results.

If you are interested in learning more please contact us.

To your corporate revenue growth,

Kevin A. McCann
President & CEO
Executive Strategy Group, LLC
“Value Defined, Value Delivered” ™

About The Executive Strategy Group, LLC

Kevin McCann

Kevin McCann is President & CEO of The Executive Strategy Group, LLC. We are a managing partner of the Value Forward Network and have consulting partners in five countries making us one of the world’s largest management consulting groups focused on helping companies increase corporate revenue capture.

We work with senior executive teams to integrate sales process, marketing methodology, corporate strategy and financial management into one outbound revenue capture program to increase corporate revenue. We do this by assessing the value your customers see and the value you think you have and then measure the “Value Variance” gap between the two. Once we have identified the “Value Variance” between the two, we then make appropriate strategic and tactical recommendations on your corporate strategy and marketing programs to close the gaps. When this is completed, we then train your sales team to sell to management more effectively using techniques that are linked to our recommendations.

Top-performing organizations are increasing their company’s revenue and valuation within a constricted economy by investing in our business growth acceleration strategies. For more information, visit: or
call Kevin McCann directly at (603) 319-1736