Team Strategy, Marketing and Sales Training Workshops
At the Value Forward Group, we offer a broad range programs and services designed to help sales and marketing teams grow their business revenue and build scalable and replicable revenue capture programs.
Our sales training and strategy programs are designed to help you and your team “become a peer in the boardroom, instead of a vendor waiting in the hallway®.” Through specific Value Forward tactical techniques and methods, we teach you how to put your business value in front of you so your prospects see you as strategic advisor and take action steps to buy.
Selling is a zero sum game – you win or you lose. Through our Value Forward Selling® approach, we help you win more and lose less.
Today, most sales methods are based on fluffy platitudes and theory that doesn’t really work. They sound great, but sales teams stumble to implement their techniques and they fail and fall back into their old “auto selling” approaches.
The Value Forward Group has trained over 30,000 salespeople during the last 7 years.
The Value Forward™ sales program uses a systematic approach based on separate best practices inputs including:
- Input we receive daily be email from our 150,000 plus subscribers of Value Forward – BDM News™ – the world’s largest sales strategy newsletter
- Third party research from independent business management consulting firms like Gartner, Forrester, etc.
- Best practice observations from the over 500 firms we have worked with one-on-one including global 1000 companies. Family run businesses, mature businesses, VC funded companies and start-ups.
Our full 1-day and 2-day workshop subjects include:
- How to cold call management, set up appointments and create value up front
- How to give an executive briefing, white board presentation or webinar that induces a prospect to buy
- Key account and target account sales development and training programs
- How to use storytelling as an advanced selling tool
- How to negotiate with management and close more deals
- How to manage salespeople by metrics
- How to develop a sales plan
- How to increase marketing lead generation
- How to hire salespeople and increase their productivity
- How to improve your time management and increase your sales
- How to develop a marketing plan
- How to generate marketing leads
- How to launch new product and services successfully
- How to grow your company
- How to sell key accounts and setup a pursuit sales team
Private Company Teleseminars (telephone workshops)
The Value Forward Group offers private marketing and sales training teleseminars to individual companies. Teleseminars are long distance telephone workshops that provide detailed content for team members through an interactive telephone conversation. Designed for teams up to from 5-100, each teleseminar can be custom fitted to the client’s needs.
Each session is two hours, comes with a 25-page workbook for each attendee, and has live interaction and Q and A with the session coach.
Our teleseminar subjects include:
- How cold call management, create value up front and set up appointments
- Successful sales and marketing tradeshows
- How to hire the right salespeople and increase their productivity
- Salesperson time management and how to increase your sales success.
- How to launch a new product or services successfully
- Sales objection management and how to negotiate better
- How to use storytelling as an advanced sales tool
- How to give a demo, executive briefing, a white board presentation or a webinar successfully
- How to calculate sales quotas, create a sales plan and manage your sales team by metrics.
- How to develop a reseller channel program successfully